Savour Quality from Europe: Tuscany’s Wine and Olive Oil Icons Find New Fans in Canada October 2025 [Vancouver, BC] Canadians are falling in love with the real taste of Tuscany as testimonial of the European quality. This year, two of the most respected European producer groups, the Consorzio Vino Nobile di Montepulciano and the Associazione Produttori Olivicoli Toscani (APOT), are sharing their story through the European Union–funded campaign Savor Quality from Europe. The campaign celebrates craftsmanship, authenticity, and sustainability by connecting Canadians with the winemakers and olive growers who represent the heart of European culture. Why Canada’s Falling for European Products Canada is becoming one of the most exciting destinations for premium European food and wine. Consumers here want products that tell a story: where they come from, who makes them, and why they matter. The Consorzio Vino Nobile di Montepulciano and APOT see that as a perfect match for