In the film Field of Dreams, a quiet voice whispers a simple promise: “If you build it, he will come.” The idea was never really about baseball. It was about creating something meaningful and trusting that the right people would be drawn to it. The wine industry is standing at a similar crossroads. For decades, wineries have operated on a simple assumption: make great wine, tell a compelling story, and consumers will come. Craft the product. Earn the accolades. Build the brand. But the next generation of wine consumers is telling us something different. Gen Z, now entering legal drinking age and shaping the future of hospitality, is not primarily seeking bottles to collect or scores to chase. Many say they are looking for something more fundamental: connection, community, and places where they can gather with friends away from the constant pull of the digital world. In other words, they are looking for a third space. For winery owners, executives, and Direct-to-Consumer lea

Winter conditions turn everyday material handling operations into a traction and uptime problem. Tire choice sits right at the intersection of safety, productivity, and total cost of ownership, as your tires are the first point of contact with every change in surface conditions. At Papé Material Handling, we work with operations across the West and know winter can look very different depending on the location and type of operation. A lumber yard in the Northwest, a food facility with temperature swings, and a distribution center that runs tight aisles all face different challenges. The goals, though, are consistent: stable handling, predictable braking, and a tire setup that supports your environment and load profile. Below is a practical guide to choosing between cushion, pneumatic, and non-marking tires when winter arrives. Start with the Jobsite, Then Match the Tire Before comparing tire types, map your actual travel path. A forklift that spends 90% of its time indoors might

With growers facing rising operational costs, a focus on recycling of materials, and as methyl bromide and other pesticides and herbicides are being phased out, forward-thinking companies are looking for an effective alternative to sterilize soil, control disease pathogens, nematodes, insects and weeds. Why? Because healthy, insect-free, and disease-free plants produce higher yields of vegetables and flowers in less time, reaching the market sooner and resulting in faster sales. Safe, Clean & Effective. Soil sterilization is an essential part of growing plants as well as reusing or selling media. And one of the most effective ground sterilization solutions to achieve this is with something surprisingly simple: steam. Using a commercial soil steamer is a highly effective way to prepare soil in your greenhouses, high tunnels, or open fields for planting.Using steam rids the substrate of fungi, diseases, invasive species, weed seeds, and other harmful biological materi

If peak seasons make or break your operation, you’ve seen how quickly a smooth-running warehouse can get overloaded. Orders pile up, aisles tighten, and your main forklift fleet hits its limit. You need more capacity fast, but you don’t necessarily need more equipment all year long. That’s exactly where a smart short-term rental strategy comes in. With one of the largest material handling rental fleets in the West and dozens of locations spanning across California, Oregon, Washington, Nevada, and Montana, Papé Rents helps businesses add flexible surge capacity without locking up capital in equipment that sits idle once the rush is over. Start with Historical Data Effective seasonal surge planning starts long before the first big order drops. Look at your historical data: Daily order volumes and lines picked Dock-to-stock times Overtime hours Equipment utilization by truck type As you monitor your workflow over time, patterns start to emerge. Maybe ou

If you’ve been waiting for real-world proof that electric material handling vehicles (MHVs) can outperform internal combustion in busy, space-constrained operations, this is it. Our new white paper, Electrifying Material Handling Vehicles, shows how Golden State Lumber made the switch to an all-electric fleet and increased uptime, safety, and cost control. Below is a short overview of what you’ll learn in the full paper, and we’ll explain why now is the time to get serious about your own electrification roadmap. Why the Shift to Electric Is Accelerating Electrification isn’t just an environmental initiative; it’s an operational upgrade. Modern electric forklifts offer consistent power, instant torque, and whisper-quiet operation. With electric MHVs, communication is clearer, and air quality is high. And with fewer moving parts, they also tend to require less time in the shop, helping reduce the total cost of ownership over the life of the vehicle. Add in

In the fast-paced world of wholesale building materials, success depends on speed, efficiency, and reliability at every link in the supply chain. OrePac Building Products thrives in this demanding environment thanks to a trusted partnership with two Papé divisions: Papé Kenworth and Papé Material Handling. From highways to warehouse floors, Papé provides OrePac with the tools, equipment, and expertise required to move product and keep customers satisfied. Watch how OrePac runs strong with Hyster forklifts from Papé. OrePac: A Leader in Building Materials Since its founding in 1977, OrePac has grown into one of the most respected distributors of building products in the West. With ten strategically located distribution centers, OrePac supplies contractors, builders, and retailers with everything from doors and decking to millwork, siding, windows, weatherization systems, and hardware. The company’s mission is clear: “make complicated

HOBO Data Loggers receives “Crop Monitoring Solution of the Year” in 2025 AgTech Breakthrough Awards Program for the HOBOnet Wireless Sensor Network Annual awards program recognizes innovation in agricultural & food technologies around the globe BOURNE, Mass., – HOBO Data Loggers, a LI-COR® brand and leading manufacturer known for accurate and reliable data loggers, today announced it has been awarded “Crop Monitoring Solution of the Year” in the 5th annual AgTech Breakthrough Awards program conducted by AgTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies, and products in the global agricultural and food technology markets today. The HOBOnet Wireless Sensor Network delivers cost-effective, distributed, wireless, and scalable in-field crop monitoring. Designed to empower growers with real-time environmental data for improved decision-making, HOBOnet provides precise, site-specific insights

Forklifts may not be glamorous, but they’re the unsung heroes of vineyard and winery logistics. From transporting grapes during harvest to moving barrels in cellars, propane-powered forklifts get the job done efficiently and safely indoors and out. Unlike diesel or gas alternatives, propane forklifts offer cleaner emissions, lower maintenance needs, and consistent power output making them ideal for use across your entire operation. Why Vineyards Choose Propane for Material Handling: Safe for use inside bottling rooms, warehouses, and barrel storage Stronger torque than electric options, especially on uneven terrain Faster refueling vs. battery charging = less downtime during harvest Lower emissions and quieter operation enhance worker safety When every second counts during crush, propane forklifts deliver reliability with every lift. Find out how Suburban Propane can elevate your vineyard and agricultural operations.  Get in touch by clicking the "send me info" bu

Customer Privately owned winery and vineyard operation Industry Beverage – Wine Production Services Provided Mechanical installation and utility tie-ins; Structural support fabrication and installation; Piping for compressed air, cold water, and product transfer; Equipment installation and startup support; P&IDs and equipment documentation Overview TM Process & Controls, Inc. (TMPC) was contracted to provide mechanical services for the installation of a GEA CF 4000-71-35 decanter at a family-owned winery in Acampo, CA. TMPC’s scope included setting the decanter, installing associated utility piping, integrating GEA components, and fabricating both wall-mounted and floor-mounted supports. The decanter was positioned across indoor and outdoor utility areas with connections made for cold water, compressed air, and product flow. Problem The winery required a reliable installation of a high-capacity decanter system during peak operations, with precise integration i

In warehouses where people and machines operate in close quarters, pedestrian safety is a critical concern. At the recent PMH Forklift Safety event in Seattle, attendees witnessed firsthand how technology is stepping up to protect workers. One standout innovation was the Hyster Pedestrian Awareness Camera System, presented by TJ Ryals of Speedshield Technologies. This wireless forklift system represents a major leap forward in accident prevention with its smarter, more human-aware approach to pedestrian detection. Designed to retrofit easily into existing fleets and requiring only very limited training, the system is positioned to redefine warehouse safety standards throughout the industry. Beyond Object Detection: Smarter Vision for Safer Operations While previous safety systems have focused on detecting all nearby objects, the Pedestrian Awareness Camera System goes further. It’s purpose-built to recognize pedestrians specifically, ignoring inanimate obstacles to minimize