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Today's wine business news for wine industry professionals...

St. Supéry Estate Vineyards & Winery, Clif Family Winery & Farm, Ironstone Vineyards and Hobo Wine Company Named 2026 Awardees...

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There are legendary horsemen all across America. Sonoma County was home to one of the best, a true cowboy, Johnny Brazil Jr. In this, the year of the fire horse, it seemed only right to give him his due.

Discover the legacy of Sonoma County horseman Johnny Brazil Jr., a legendary cowboy, World War II veteran, and pioneer of the California reined cow horse tradition. Explore his lasting impact on ranching, horsemanship, and agricultural heritage in Sonoma County wine country.

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This year, it’ll be interesting to see if the analysis is the same. White wines? Yes, probably still doing well. Brands standing for something winning?

As 2026 ushers in the Year of the Fire Horse, Iron Horse Vineyards marks 50 years of family ownership, vision, and sparkling wine excellence in Sonoma County.Key takeaways from the State of the Wine Industry at Unified, including consumer data, white wine trends, and the path forward for wine brands.

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Elevating Wine Industry Operations: Can-Am Unveils Groundbreaking Off-Road Vehicles at the 2026 Unified Symposium
Agriculture is a tough business and the rigorous demands of viticulture management requires durable, precision-engineered vehicles capable of traversing diverse landscapes, coping with unpredictable weather and efficiently managing structured vineyard layouts. Can-Am, an iconic brand of BRP Inc., is at the forefront of innovation for the agricultural industry with their new lineup of all-terrain vehicles (ATVs) and side-by-sides (SSVs) designed specifically for 2026. These vehicles are not merely recreational—they are essential tools for the winemaking process. Introducing the revolutionary 2026 Can-Am Defender HD11, a tough, clever and capable utility SSV designed for peak performance with a powerful 999cc inline three-cylinder Rotax ACE engine that outputs an impressive 95 horsepower and 70 lb-ft of torque. Featuring industry-best payload capacities of 2,500 lbs for towing and up to 600 lbs in the cargo bed, this vehicle is built to tackle the toughest tasks. The Defender
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Transforming Wine Industry Operations: Can-Am’s Dynamic Off-Road Vehicles Debut at the 2025 WIN Expo
Let’s face it; wine is first and foremost an agricultural product and agriculture is a tough business. The demanding nature of viticulture management necessitates robust and precision-engineered vehicles to navigate diverse landscapes, challenging weather conditions and structured vineyard layouts reliably and efficiently. Can-Am, an iconic brand of BRP Inc., is at the forefront of innovation for the agricultural industry with their new lineup of all-terrain vehicles (ATVs) and side-by-sides (SSVs) designed specifically for 2026. These vehicles are not merely recreational—they are essential tools for the winemaking process. The groundbreaking 2026 Can-Am Defender HD11is engineered for optimal performance, featuring a 999cc inline three-cylinder Rotax ACE engine that delivers an impressive 95 horsepower and 70 lb-ft of torque. With class-leading payload capacities of 2,500 lbs towing and up to 600 lbs in the cargo bed, this machine is tough enough to handle the most de
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TRADE SHOWS  Throughout the year, Bouchard Cooperages attends annual trade shows and puts on tasting events for winemakers to showcase our products. December 4, 2024: WinExpo - Santa Rosa CA January 14-14 2025: Texas Hill Country Wine Symposium -- Horseshoe Bay Resort, TX January 28-29, 2025: Unified Wine & Grape Symposium - Sacramento CA February 3-5, 2025: Oregon Wine Symposium - Portland OR February 10-12 2024: Winevit - Kennewick WA March 13, 2024: WIVI - Paso Robles CA March 25-27, 2024: Eastern Winery Exposition - Lancaster NY
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“The Good Stuff” - Charles M. Schultz and the Great Pumpkin
The Sonoma County airport is named for him, so is a museum and ice rink. Peanuts creator Charles M. Schultz spent 42 years living and working in Sonoma County, with “It’s the Great Pumpkin, Charlie Brown” one of his most famous works. Schultz, during his lifetime, kept an airplane at the airport and was an avid aviator. Snoopy, of course, loved flying too. Schultz was born in 1922 in Minnesota and given the nickname Sparky at a young age. In 1929 the family moved west to Needles, California. The move was said to be prompted by a young cousin’s tuberculosis, which would fare better in a desert climate. Schultz later incorporated Needles into many of his comic strips, particularly those built around Snoopy’s brother Spike, who lived alone in the desert with coyotes and cactus. Their time in the desert was alas short-lived, and Schultz moved back to Minnesota in time for elementary school. This is also where he developed his lifelong passion for ice hockey.
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Today's wine business news for wine industry professionals...

PacifiCorp agreed to pay $125 million as part of a settlement with Oregon wine companies and vineyards over damage from the 2020 Labor Day wildfires, lawyers announced Oct. 19...

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LibDib Is the Right Distributor for You If…
You Love Data, Not Dust: LibDib is digital-first. Your dashboard is your new best friend. If you love seeing your orders, Buyers, and analytics in one sleek place instead of chasing paper POs, welcome home. You Know How to Tell Your Brand Story: You’ve got a compelling brand, and you want to share it with the world (or at least with California, New York, and beyond). LibDib gives you the tools to upload beautiful content, pricing, and sell sheets. You give Buyers that “reason to buy.” You Believe in Demand Before Distribution:  You know that selling comes before shipping. You understand that LibDib doesn’t buy truckloads of inventory upfront—we fulfill when there’s real Buyer interest. You hustle, create demand, and LibDib makes sure it gets delivered legally and compliantly. You’re Cool with Being a Modern Maker: You get that times have changed. E-commerce is here, the cloud is your friend, and AI can help write y
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Every winemaker knows that fermentation is a delicate dance between art and science. Behind every great wine lies a thriving microbial ecosystem—some organisms we invite, others we need to keep far away. Mastering that balance is what separates clean, stable wines from those plagued by faults, spoilage, or inconsistency. Fermentation: Harnessing the Right Microbes During alcoholic fermentation, controlling microbial populations ensures your chosen yeast strain dominates the process. This helps achieve a complete and predictable transformation of sugars into alcohol and COâ‚‚ without unwanted by-products that can dull aroma or flavor. In malolactic fermentation, Oenococcus oeni converts malic acid to the softer lactic acid, reducing sharpness and enhancing mouthfeel. But MLF is also a vulnerable moment: the wine’s natural defenses are low, and spoilage microbes can easily gain ground. When MLF isn’t desired, those bacteria must be inhibited completely to protect the wi
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