Activations Will Bring Sonoma County Wines to One of California’s Fastest Growing Regions Building on its growing success in bringing world-class Sonoma County wines to new and divergent audiences, Sonoma County Winegrowers has announced it has agreed to become the official sponsor for Acrisure Arena and the Coachella Valley Firebirds.  “This is an exciting new opportunity to showcase and share our Sonoma County wines in a vibrant community with people who clearly love the arena and the team,” said Karissa Kruse, president and chief executive officer of the Sonoma County Winegrowers. She added, “Our focus is to reach new audiences in different settings to create memorable experiences and with this new partnership we will accomplish that in a big way in the Coachella Valley.” Acrisure Arena is a world-class entertainment venue strategically located in the Coachella Valley in Southern California within 90 miles of more than 8.5 million residents. Since

Webinars are back! We have been working on helpful, technical topics for you! Join us for our upcoming webinars below. Let’s Talk Destemmers - 12/06/2022 - 9 AM (PST) Please join the Bucher Vaslin North America team for our Winemaker Roundtable on Destemming. We will focus on the innovative technic of using inertia to destem with the Delta Oscillys. The panel of winemakers have worked with many varieties including Merlot, Cabernet Franc, Cabernet Sauvignon, Malbec and Pinot Noir and will share their experience of working with the Delta Oscillys destemmer. MORE INFO ON DELTA OSCILLYS Speakers: ·    Stacy Hornemann, Winemaker at Stonestreet, CA ·    Landon Donley, Winemaker at Trinchero Napa Valley, CA ·    Kiley Evans, Winemaker at 2 Hawks Vineyards and Winery, OR. ·    Moderator: Sarah Donley, Sales Manager - Napa Valley at Bucher Vaslin North America.  REGISTRATION  Control Microbes in Wines with Alter

Increasing public concern with sulfite content in wine as well as wine quality loss by high sulfite additions have created the need for new winemaking tools and practices to reduce sulfite use. For winemakers, reducing SO2 means greater commitment of time and responsibility in avoiding the risk of exposing an unprotected wine to chemical and microbiological changes. Lamothe-Abiet offers options able to replace SO2 for its anti-oxidant, anti-oxidasic and anti-microbial activities and produce quality, low or SO2 –free wines. The entire process of winemaking must be reviewed, especially sanitation and oxygen protection, using appropriate equipment and sanitation protocols. Learn more about Lamothe-Abiet winemaking solutions for reducing SO2 and the feedback of winemakers and users of bio-protection. WEBINAR: SUCCESS STORIES WITH BIO-PROTECTION HERE RESEARCH ARTICLE HERE WINEMAKING GUIDELINES FOR REDUCING SO2 IN WINEMAKING HERE FIND OUR OUR PREVIOUS TECHNICAL WEBINARS&

Afternoon Brief, March 18th

California Cult Winemaker Walks Out on Winery: Star winemaker Heidi Peterson Barrett walks away from Kenzo Estate over the release of the 2020 reds...

Afternoon Brief, March 17th

Local Winery Sues to Defend Its Name in Trademark Dispute: A Paso Robles winery seeks a court order to make sure it can use the “Hawks Hill” brand to sell wine without infringing on the trademarked name of a Sonoma County vineyard, according to the federal lawsuit, Wine Business reports...