In this WIN Insider Series episode, George Christie interviews Alexandra O’Gorman, Vice President of Community Relations for Foley Family Wines. Alexandra shares her journey from Carmel, California, into the wine industry, working her way through sales, marketing, hospitality, and communications at prestigious wineries, including Flowers Vineyard and Korbel, while earning her MBA from Sonoma State’s Wine Business Institute. Her career is defined by taking risks, embracing change, and continuous learning. Alexandra discusses her current role overseeing community relations at Foley Family Wines, blending social impact, sustainability, and strategic philanthropy. She emphasizes the importance of industry inclusivity, mentorship, and authentic leadership while addressing current challenges like market perceptions, product focus, and member engagement within winery associations. Her insights on connection, community involvement, and focused portfolios provide valuable inspirat

🍇 How much do we appreciate feedback from our clients? A ton! 🍇 It was a joy to hear about michael beaulac and Sierra Zeiter's experiences with Admeo, SPICA ⭐ and how it has shaped QC at Foley Family Wines' Rutherford location, Foley Johnson Winery and Merus Wines. Michael Beaulac, Director of Winemaking for Foley Family Wines in Napa Valley:  "I appreciate how fast we get the numbers and how easy the SPICA is to use. I tend to be kind of picky and want my numbers by mid-morning and with SPICA and Sierra, our Assistant Winemaker, she was able to do it with that.  For in-house wine testing, Admeo is the market. We get everything quickly, ranging from numerical results from SPICA to assistance from Admeo’s service team."  ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Sierra Zeiter, Assistant Winemaker for Foley Johnson and Merus: "SPICA is a fast, reliable, efficient machine that runs a lot of analysis at

Afternoon Brief, April 29th

Labor Department Sets Sweeping New H-2A Foreign Guestworker Rule: The U.S. Department of Labor has adopted a new rule it said will protect foreign seasonal farmworkers from being abused, imposing sweeping regulations the head of an agricultural employers association called "offensive."...

Afternoon Brief, January 16th

The #1 Reason Why U.S. Consumers Are Buying Less Wine: The downturn in U.S. wine sales is real and substantial, confirmed by multiple data sources and extends all the way to actual consumption. Pandemic effects, inflation, competition, high inventories and channel switching all have had impacts, but don’t explain the downturn completely...

Afternoon Brief, January 15th

Bordeaux Wine Merchants in Court: Another busy week as more Bordeaux wine merchants end up in court, while the UK government reveals binges during Covid...

Afternoon Brief, October 31st

Treasury Wine Estates Announces Historic Acquisition of DAOU Vineyards: In a groundbreaking move poised to transform the Paso Robles region and the wine industry at large, Treasury Wine Estates proudly unveils its agreement to acquire DAOU Vineyards, renowned as the fastest-growing luxury wine brand in the United States, for an impressive price tag of $1 billion...

Afternoon Brief, October 12th

Staff Shortages Continue to Bite in the Wine Trade: Almost half (45%) of companies in the wine trade have been impacted by staff shortages in the last two years, with wine producers worst affected due to the seasonality of jobs such as picking...

Afternoon Brief, September 29th

Ohio Launches Appeal Over Wine Shipping: The state of Ohio has requested the Supreme Court to take on another wine shipping case....