As wineries navigate shifting consumer behavior, rising costs, and increasing compliance complexity, one thing is clear. The gap between average and top performing direct to consumer programs is widening. At eCELLAR, we see this play out every day across our winery clients. The difference is not just better wine or stronger brand recognition. It is operational. Top performing wineries are taking a more intentional approach to customer relationships, internal workflows, and conversion. Increasingly, success comes down to how well technology supports those efforts behind the scenes 1. They Personalize the Club Purchase Experience Wine clubs continue to be one of the most important drivers of long-term revenue. Managing them effectively requires more than basic functionality. Wineries seeing the most success are: Offering more flexible club structures Automating recurring processes Creating a seamless member experience across channels As club models evolve, the systems supporting them ne

At LibDib, we’ve always believed in empowering craft Makers with tools and support to thrive in the complex world of three-tier distribution. That’s why we created LibDib Gold, a premium membership tier designed for serious brands ready to scale. With Gold, you get more than distribution—you get strategy, support, and savings. The benefits of a LibDib Gold Membership include: 1. Dedicated Portfolio Management to Guide You Navigating the three-tier system isn’t easy—but you don’t have to go it alone. LibDib Gold Members receive Portfolio Management services from seasoned industry experts. Our PMs aren’t just support staff—they’re distribution specialists who understand regulatory nuances, pricing strategy, compliance, and market entry.  They work with you directly to: Review offerings and suggest improvements Help optimize portfolios for each market Provide guidance on pricing, logistics, and timing Troubleshoot issues and escal

For more than 25 years, we at eCELLAR have believed that financial success should never come from taking a percentage of your direct-to-consumer sales. Our flat monthly pricing model ensures that every dollar of revenue you earn remains yours, providing predictable costs and exceptional value. But competitive pricing is just the beginning. eCELLAR is a proven, full-featured direct-to-consumer platform that powers everything from CRM, POS, and inventory to reservations, email campaigns, UPS and FedEx integration, reporting, and more. Our REST API makes it easy to connect eCELLAR with trusted third-party tools such as RedChirp, Enolytics, and others, giving you the flexibility to run your business your way. We continue to evolve to meet the changing needs of our clients. One example of that commitment is our upcoming integration with Stripe. This addition will offer wineries an alternative flat-rate merchant processing option with access to digital wallet payments like Apple

OrderPort Appoints Chief Executive Officer Wine industry technology veteran, Jim Agger, joins OrderPort to lead growth Bellevue, WA (April 24, 2025) - OrderPort, a leading provider of software dedicated to the needs of wineries and beverage alcohol producers, today announced it has appointed Jim Agger as Chief Executive Officer. Jim joins OrderPort after developing 15 years of wine industry technology experience across software, eCommerce, logistics, and compliance. Jim Agger is a highly accomplished industry veteran who will lead OrderPort's next chapter of growth. Over the last dozen years, Jim has served in roles of escalating responsibility at WineDirect, where he most recently served as Chief Revenue Officer and was responsible for the SaaS platform and eCommerce business unit. He also has experience scaling a compliance technology platform at ShipCompliant, where he was the Sales and Business Development Manager. His industry experience started at FedEx Services where

—Partnership helps deliver Best of Class Analytics in Winery DtC Platforms— (Calistoga, CALIF)— eCELLAR is thrilled to announce that Enolytics is now utilizing our open API to seamlessly bring eCELLAR data into their platform. This allows eCELLAR users to leverage Enolytics' advanced analytics tools to gain deeper insights into their DtC wine sales and customer base, empowering data-driven decision-making and business growth. The eCELLAR/Enolytics integration will deliver a host of benefits: eCELLAR users can easily analyze customer behavior and buying trends increased customer segmentation and hyper-personalization of offers. Augmented centralization of DtC marketing and operational insights More about the eCELLAR DtC and CRM platform is available at https://www.ecellar1.com. “eCELLAR and its team have already set the bar for winery CRM and e-commerce solutions—helping build stronger customer relationships, streamline operations, and the winery&rsqu

The Problem: Disconnected Systems Creating Operational Inefficiencies Running a winery is more than just making great wine—it's about creating memorable experiences, building customer relationships, and growing your business. But when your tech stack is holding you back, it feels like you’re constantly juggling disconnected systems, outdated tools, and manual workarounds just to keep things running. Wineries didn’t get into the wine business to manage technology. They did it to share their passion, grow their brand, and connect with people who love their wine. But as wineries grow, the cracks in an outdated system start to show—slow checkouts, data stuck in silos, complicated wine club processes, and marketing that feels more like guesswork than strategy. The good news? It doesn’t have to be this way. Wineries deserve a platform that’s intuitive, agile, and scalable—one that helps them focus on what they do best: making and selling excepti

Since 2017, we’ve proudly touted our fun tagline at LibDib: “We deliver happiness.” Everything we do aims to keep all sides of the equation (Maker, Buyer and LibDibber) happy and satisfied  with our platform and operational processes.  So, let’s chat about what we call the LibDib “Happiness Curve” and how to keep the good vibes going from start to finish.  First off, we know that distribution isn’t a walk in the park. Whomever you choose as your distributor, there’s a lot of compliance, pricing and operational complexities to work through. However, with patience and effort comes reward. In most cases, LibDib Makers simply enter their information once and then maintain their LibDib accounts with minimal effort in the future.  Sure there can be some bumps in the road, especially in the very beginning. However, by following a few tips Makers can keep a smile on their face while jetting around the platform for all of their

Prost! 🥨 🍺 Shipping wine with Activ8 Commerce is super easy, and here’s why: Print Shipping Labels Instantly: Generate labels for UPS, FedEx, and GLS right from Activ8—no downloading or uploading needed! Seamless Fulfillment Integration: Easily send order details to your fulfillment warehouse through our ShipCompliant integration for smooth processing. Streamlined Workflow: Keep everything in one place—order processing, label printing, and tracking—so you can ship faster and with fewer errors. Cost-Effective & Error-Free: Save on third-party software costs and reduce the risk of mistakes by handling everything within Activ8. Happy Customers: Quick and accurate shipping keeps your customers smiling, whether you’re shipping directly or using a fulfillment center. With Activ8 Commerce, shipping wine is a breeze, making your life easier and your customers happier! Get a demo today! 

Wine is sensitive to high temperatures, and that makes shipping it during the summer months extra tricky. Even if a bottle never passes through what we typically think of as the “hotter” states, the temperature in a carrier truck during the summer can be high enough to ruin a bottle for the end consumer. We’ve written about the various options for summer shipping many times before. But we realize that, with so many options and strategies available, it might not be clear how to start thinking about the problem, let alone discovering what will work for your wine club or DTC channel. So, we asked some of our experts: What do you think is the most important thing to remember when it comes to summer wine shipping? Here are their top three tips. Tip #1: Get a Weather Strategy in Place for Wine Shipping We might not know exactly when a warm front is going to roll in, but we do know that one will come around eventually. So plan ahead and get your weather strategy in plac

Every year, we are always amazed at how much the wine industry changes—and at the ways in which wineries and their partners find ways to innovate. 2023 was no exception. What we are seeing is shifting patterns, including shifts in small parcel carriers, consumer purchase behavior, job creation, the use of technology, and more. We also see a lot of opportunity for savvy wineries going into 2024. So what were some of these key patterns in 2023 that will influence how the wine industry will (and should) react in 2024? Small Parcel Carriers Lend Stability to DTC It’s no secret that DTC wine shipping is disproportionately dependent upon small parcel carriers. So it was great news when UPS came to terms with its drivers union and avoided a major shut down this past summer. Meanwhile, Fedex is consolidating its ground and air business into one operating company, with an anticipated completion date of June 2024. The long term stability for UPS, combined with efficiency improvement