Afternoon Brief, May 6th

Washington Wine Allocates Nearly $1 Million to Wine Research for Upcoming Year: The broad research projects aim to improve wine quality by tackling high priority vineyard and winery issues...

Far Niente Family of Wineries & Vineyards Announces New Vice President of Marketing

Distinguished Napa Valley Wine Company Hires Kate McManus to Help Strengthen Its Portfolio of Brands Oakville, Calif. May 2, 2022 – Iconic Napa Valley wine producer Far Niente Family of […]

Afternoon Brief, May 2nd

Jack Cakebread, Photographer Turned Napa Vintner, Dies at 92: The owner of an auto repair shop and a freelance photographer, Cakebread found a second career helping define Napa Chardonnay at Cakebread Cellars...

New brand offers Far Niente drinkers classic expressions of Napa Valley Cabernet Sauvignon and Chardonnay Oakville, Calif., 2020 — Far Niente Family of Wineries and Vineyards (FNFWV), announces today the launch of Post & Beam Winery. Named for the simple yet elegant barns that dot the American landscape, Post & Beam wines represent craftsmanship, tradition, legacy […] The post Far Niente Family of Wineries & Vineyards Expands with Launch of Post & Beam Winery appeared first on Wine Industry Advisor. Url:https://wineindustryadvisor.com/2020/10/08/far-niente-expands?utm_source=rss&utm_medium=rss&utm_campaign=far-niente-expands Published Date:Thu, 08 Oct 2020 18:17:16 +0000 

We woke up one day and the wine world was different. We’re not in 2019 anymore… so become the winery with the best benefits in a virtual, new world. It’s not always easy to accept it: but things have changed. Some of what we all loved about the wine industry has escaped us, and it may not come back. Most of this is obvious, right? Tasting rooms have been closed and as they reopen, they won’t be the same, at least for now. This is monumental and implies a waterfall of missed moments and revenue. Meanwhile, people’s lives are upset and their wine club probably isn’t a priority. Those discounts on tastings are equal to nothing. The top-tier invitation to the patio party is gone in the wind. The exclusive VIP access is inaccessible. At least for now, so hold that thought. But what to do in the meantime? This doesn’t mean that the wine club model doesn’t have benefits. It’s just gotten complacent. In fact, your wine