
Afternoon Brief: U.S. Wine Retailers Statement on Dietary Guidelines
The National Association of Wine Retailers (NAWR) applauds the recently released “Dietary Guidelines for Americans, 2025–2030” for its adherence to the science on alcohol consumption...

Afternoon Brief: Direct to Consumer Wine Symposium Workshops to Focus on Influencer Marketing, Data Analytics, Company Culture, and More
The 18th annual Direct to Consumer Wine Symposium, presented by Free the Grapes!, will feature twice the amount of workshop sessions, offering a more personalized and customizable experience for attendees...

Afternoon Brief: The All New 2024 Sonoma County Wine Celebration Raises Nearly $1.6 Million
These proceeds will continue to fund SCVF Community Grants for nonprofit organizations in the areas of education & literacy, health & human services, the environment, and arts & culture as well as the Emergency Relief Fund...

Afternoon Brief, June 18th
California Fire Season Starts Early: At least nine wineries in Sonoma County's Dry Creek Valley were evacuated Sunday by a fast-moving wildfire. Another 13 wineries were facing an evacuation warning, depending on how fast the fire spreads...

Afternoon Brief, December 8th
Additional Layoffs at Ste. Michelle Indicate On-Going Struggles: On December 6th, Ste. Michelle Wine Estates (SMWE), the largest winery in the Pacific Northwest, announced a substantial layoff. The layoffs impacted approximately 7% of the company’s staff...

Afternoon Brief: First Winery to Commit to 300 Gram Bottle
Today a small winery in Zillah Washington was the first winery in the USA to commit to the new 300 gram bottle from Verallia...

Afternoon Brief, June 22nd
How to Make an Ally of Cognitive Dissonance in Recessionary Times: Consumers around the world can easily find reasons not to be cheerful at the moment. The news is packed with doom-laden items – ongoing war in Ukraine, climate change, accelerating cost of living and inflation, among other things...

Afternoon Brief, December 23rd
Wine and RTD Wine Cocktail Purchases Expected to be Higher for 2021 Holiday Season: The last two months of the year are traditionally a season of increased sales for wine and total alcohol in general, as consumers rush to purchase holiday beverages...

