Wine Market Council Punches Up: IDs Challenges, Focuses on Opportunities

Now is the time for bold action and new ideas. By Alexandra Russell Wine Market Council gathered members yesterday for its first in-person Research Conference in five years. President Liz […]

Our first listening session on nutritional labeling in March was a big success. We hope you will join us for our second listening session on Nutrition Information and Ingredient Labeling. This session will cover two vital areas: How labeling laws in the European Union are influencing regulations and commerce in the United States and around the world How American consumer attitudes on labeling are prompting TTB action  When: Wednesday, May 24 at 3pm EDT. 75 min. Where: Zoom - Register Here Who: WineAmerica members only. In addition to WineAmerica's Michael Kaiser, this session will feature guest speakers: Bennett Caplan, head of the FIVS Secretariat in Washington, DC will speak on the importance of the EU situation, both as a harbinger of possible actions in the US, and the effects of EU policies on wineries exporting to that market. Dale Stratton, Wine Market Council's President, and Research Director, Christian Miller, will share their research understanding consumer per

Register Now Join us for this FREE online event on Wednesday, August 25th A Wine Industry Network virtual conference dedicated to helping wineries and wine brands discover and navigate the wide world of wine packaging. Featuring experts, insiders, and case studies—explore the intersection of Design, Innovation, Consumer Engagement, and Sustainability. Virtual Conference Topics: • Alternative Packaging by the Numbers • Sustainability in Packaging Practice • Driving Consumer Engagement; Exploring the Future of Interactive Packaging Virtual Conference Speakers: Virtual Conference Sponsors:

After several years of record-breaking fire events, experts predicted 2020 to be the “year of recovery” for the California wine industry.  However, with the outbreak of a global pandemic came shutdowns disrupting business early in the year in a way never seen before. Just as consumers were starting to visit wine country again, the fires returned with a vengeance in what some might call a disaster inside of a disaster. Not only did it cripple tourism in the region, but the financial impact on the grape and wine market is also still being assessed. To add to these already unstable conditions, the country faced an incredibly acrimonious Presidential race leading to even more economic uncertainty – an uncertainty that many wineries continue to wrestle with. This year-end virtual conference will take a close look at the 2020 impact on the California wine industry, beginning with an economic overview, both nationally and regionally, followed by an up to date repor