Cashing in on Cannabis’ Stratospheric Growth

Is Your Company Missing Out on a Billion-Dollar Opportunity in Cannabis? —Kathleen Willcox Business is booming in cannabis country. Sales of legal cannabis in the U.S. grew 40 percent in […]

Day-long Exploration of the Confluence of Cannabis and Wine; Reimagining the Coexistence  Healdsburg, CA, August 11, 2021 – Wine Industry Network (WIN) hosted the 5th Annual Wine & Weed Symposium on August 5th at the Hyatt Regency Sonoma Wine Country in Santa Rosa, CA. Once again, professionals from the cannabis and wine industries came together to explore the latest information surrounding the impact of legalized recreational cannabis on California’s wine industry with special emphasis on how the cannabis category performed over the last 18 months. The 5th annual symposium hosted nearly 250 attendees from the wine and cannabis industry. Twenty companies were on hand to showcase new products and services. Terry Wheatley, President of Vintage Wine Estates and Chairwoman of the Board for CannaCraft, delivered the event’s keynote speech. Wheatley spoke to the intersection of the wine and weed industries and how each can learn and profit from the other.

As the access to legal cannabis expands across the US, many in the wine industry are uncertain how to approach this budding $20B industry. Join us as we explore in detail where wine and cannabis overlap using key demographic and geographic usage as well as demand trends provided by Headset and NielsenIQ experts! More Information Here.

Investing in Cannabis has been anything, but a sure thing. And aside from the Federal, State, and Local challenges, the category continues to grow at an unprecedented pace. But where are the opportunities and what does the near future look like for the cannabis investor? How has the alcohol beverage category responded so far and what can we expect going forward? Come hear our experts from Headset, Reed Smith LLP, and Guild Enterprises shed some light on the unfolding story. Learn More Here.

Was 2020 good for the Cannabis Industry? How did cannabis sales perform? What areas emerged stronger than before? How did consumers respond and how did it look in comparison to wine? Kelly Nielsen of BDSA takes a deep dive into the analytics of the cannabis industry and overall category performance since January of 2020 at the upcoming Wine & Weed Symposium as she addresses all of these questions and more! Learn more and register here.

“There will definitely be some 100% not politically correct storytelling.” Terry Wheatley is not just the first female president of Vintage Wine Estates (VWE), she’s also the first female president in the wine industry to take a company public. This, she says, is the highlight of her career. “As I rose in my career over the years, I made it a goal to break some plates and open doors for women coming up after me. … I share this with many other top female leaders in our business who have also forged the way,” Wheatley comments during an interview with Wine Industry Advisor. If that all isn’t impressive enough, as of 2020, Wheatley is also serving as the chairwoman of the board for CannaCraft, which represents one of the largest portfolios of cannabis brands and products. It’s a position she says complements—not competes—with her wine industry career and goals. “Although our two cultures—wine and cannabis—may d

2021 Wine & Weed Symposium  Registration is Now Open! In-Person Event Continues to Focus on the Exploration  and the Impact of Cannabis. Learn More / Register Now  After a hiatus in 2020, we are excited to announce that registration is open for the 5th Annual Wine & Weed Symposium, scheduled for August 5th, 2021 at the Hyatt Regency Sonoma Wine Country in Santa Rosa, CA. The full-day business-focused conference will explore the latest information surrounding the impact of legalized recreational cannabis on California’s wine industry and will focus on bringing together wine & cannabis industry thought leaders & innovators to review emerging trends in consumer behavior, the impact on tourism in states where recreational cannabis is legal, alcohol beverage companies investment activity in cannabis and more. In addition to the conference sessions, attendees have the opportunity to visit with exhibiting wine and cannabis companies, enjoy a beauti

The COVID-19 Impact on Wine & Weed & What to Expect in 2022 An In-Person Event This one-day conference will continue to explore how the California Wine industry is being impacted by the legalization of recreational cannabis consumption. The virtual symposium will consist of 3 educational sessions featuring leading experts from both categories who will share their thoughts and expertise on the opportunities and potential threats to wine, both from a business and industry perspective. "Our objective from day one when we launched the Wine & Weed Symposium in 2016 was to educate our wine industry audience on the potential impact, good and bad, that the legalization of cannabis might have on wine," said George Christie, President of Wine Industry Network. "Four years later, many questions remain unanswered, but one thing has not changed, in California, the cannabis industry is here to stay and it’s presence will continue to be felt by the wine industry one w

Elevate Your Brand Reach TWO Influential Industries, Wine & Cannabis Professionals, with one event! The 2021 Wine & Weed Symposium, a sold-out event it's first three years, will be largely focused on bringing together thought leaders & innovators that are interested in exploring the collaborative & educational opportunities that exist between the wine & cannabis industries. The event attracts both wine & cannabis leaders from across California and offers a great opportunity to enhance your brand’s visibility. A variety of options are available ranging from advertising in the Show Guide to sponsorships that include several exposure levels; Tote-Bags, VIP Symposium Tables, Networking Mixers, and more. Exposure Options: Sponsorships Extend your brand identity and marketing capabilities with a strong visible presence and take advantage of the opportunity to tie your brand identity not only to Wine & Weed, but to the educational aspects of t

What Is Terroir? As a wine-grape grower, winemaker and Humboldt born native, I have a more than passing interest in the idea of terroir. For me, it is the Holy Grail of the art and science of winemaking and grape growing. As a small grower and producer in a small county with small economic base, […] The post Terroir? Starting a Dialogue Between the Cannabis and Wine Industries appeared first on Wine Industry Advisor. Url:https://wineindustryadvisor.com/2021/02/22/starting-dialogue-between-cannabis-wine-industries?utm_source=rss&utm_medium=rss&utm_campaign=starting-dialogue-between-cannabis-wine-industries Published Date:Mon, 22 Feb 2021 16:00:33 +0000