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November 13, 2025

As Europe’s leading glass packaging producer for beverages and food, Verallia takes another step in its lightweighting revolution with the launch of the Burgundy Air 300g, the world’s first ultra-light Burgundy bottle, standing 290mm tall. A model of disruptive eco-design, it preserves the iconic silhouette of traditional Burgundy bottles significantly reducing its environmental footprint. With the Burgundy Air 300G, Verallia once again confirms its pioneering role in transforming glass packaging to support the wine industry’s sustainability and competitiveness. A TECHNICAL FEAT SERVING THE ENVIRONMENT This innovation stems from years of R&D expertise and state-of-the-art industrial knowhow. The challenge was to maintain the distinctive aesthetics of Burgundy bottles while drastically cutting their weight. Weighing just 300 grams (compared to the European average of 450g0F 1) with a 75 cl capacity, the Bourgogne Air 300G reduces raw material use and
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For years, discounting has been the default lever wineries pull to spark sales and reward loyal customers. But in today’s crowded marketplace, deep discounts can erode brand value and condition customers to buy only when the price drops. There’s a better way: loyalty points programs. Retention, without discounting, comes from making customers feel known, valued, and part of something special. They’ll stay not because it’s cheaper, but because it’s theirs. Instead of discounting away margin, wineries can encourage repeat visits and purchases by offering rewards that feel aspirational, personalized, and memorable. Loyalty points add up over time, giving guests a reason to come back again and again, all the while protecting your brand’s premium image. 10 Reasons Why Loyalty Points Work Shift from price to experience. Points reward frequency and engagement, not bargain hunting. The program should reinforce experience, access, and emotional loyalty, not
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NO NEW TARIFFS ~ 2024 PRICES DROP SHIP AVAILABLE 2-3 WEEK DELIVERY *FREE SHIPPING *Order by October 1st for Free Shipping on $1200+ order VINCADI® Give the Gift of Wine No Minimums 6 Stock Designs - $3.50 Retail Value $14.95 Includes Stainless Corkscrew Greeting Card + Gift in One Full-color custom available BOTTLE ORNAMENTS Hang around all season 100-piece minimum Custom mold @ 500 pieces Under $5 for 1k+ Club Gift Reproduction of your wine labels Hand-painted & matched foil Multiple bottle molds available VINPUMP 2-PC GIFT SET Open, Drink and Preserve $7 per set/Retail value $25 Custom packaging available for MOQ Engraved logo on corkscrew Stainless steel wine tools No minimum order for blank goods Blue, Red, Green, Burgundy and Silver Wine Barrel Stoppers Great Stocking Stuffer! $4 each/Retail Value $15 No minimum order for stock Cast resin barrel shape Silicon stopper for airtight seal Limited quantities available Bulk or custom-packed Custom Full Bottle Aerator
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With Spring in the air and Schneckenleitner cask and puncheon orders being fulfilled and planned in Austria, the Bouchard Cooperages team wanted to take the time to highlight the special relationship between the Schneckenleitner family and their largest of client's: Schloss Gobelsburg from Austria's Kamptal region. For any producers still interested in casks and puncheons (500L - 800L) it is not too late to add any orders in our containers or choose from the current stock options of 500L puncheons that we currently have in our US warehouse. Fassbinderei Schneckenleitner Family owned and operated since 1880, the Schneckenleitner family has been manufacturing Austrian oak and Acacia puncheons, casks and conicals for five generations. Nestled along the Ybbs river in Waidhofen an der Ybbs, the new state of the art cooperage, stave mill and wood maturation park was inaugurated in 2022 allowing for the Schneckenleitner's activity to all live in one spo
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Wineglobe, produced in Bordeaux France by the Paetzold family are single-piece borosilicate glass globes which are currently available in 115L and 220L. They allow for the purest expression regarding terroir drive-wines due to the neutrality of the material: glass. The Wineglobe was created in 2015 and can be found in the most important wine regions in the world. Today it represents the ultimate reference high-end cutting edge vessel, found in the most prestigious of cellars, for the fermentation and aging of white and rosé wines and the aging of reds. Why do producers use Wineglobes? Rangeing from French references in Bordeaux, Burgundy, Champagne, Loire, Côte du Rhône and far in between, Wineglobe feedback from wine producers includes: For pure and unadulterated expression Blending No Reduction No release of elements into the wine Flawless Hygiene Decrease in the use of SO2 Easy to clean To learn more, please find below testimo
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It’s the same conversation in boardrooms, discussion boards, symposiums, and industry reports: “Younger consumers just aren’t drinking wine like previous generations.” Sure, the concern is valid. But the narrative misses key nuances. The reality is that younger consumers are still just that—young. Their drinking habits, lifestyle priorities, and financial realities don’t yet match those of past generations at the same life stage. But instead of writing off Gen Z or younger Millennials, the wine industry needs to adjust its approach. The traditional playbook doesn’t account for how younger consumers live, what they value, or how they engage with brands. If wineries want to stay relevant, it’s time to rewrite the script. 1. Younger Consumers Will Age Into Wine—Just Like Boomers Did A common misstep in the industry’s current panic is comparing a 23-year-old Gen Zer to a 45-year-old Gen Xer. The latter has had decades to develop
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Or take advantage of our last-minute Holiday Specials? Order by November 11th for Thanksgiving Delivery FREE SHIPPING Custom Vinaer Decants + Aerates wine instantly Air Tight stopper seal Non-drip collar Easy to clean Black, Copper, Silver and Gold 24-piece minimum BUY 12, GET 3 FREE Custom Tea Towel Textured fabric Quick dry Full-color customizable Dimension 15" x 24" Ideal Club Gift 12-piece minimum 10% OFF Custom Bottle Ornaments Artisan-made Exact bottle representation Multiple bottle molds available Full-color labels Hand-painted + matched foil 100-piece minimum BUY 4 VORTEX, GET 4 DECANTERS Custom Full Bottle Aerator Danish designed Two modern styles available Customizable base Patio-Safe Tritan® Decanter Luxury Gift for VIP Clients 4-piece minimum 20% OFF Custom Growler/Tumbler Set Double-wall vacuum-insulated 18/8 food-grade stainless steel Laser Engraved logo Tumbler + Growler sold separately Rose Gold, Burgundy, Pearl, Black 24-piece minimum Shop No
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History: TONNELLERIE BILLON SA was founded in 1947 by Gaston BILLON and is located in Beaune Burgundy. The cooperage was purchased by the Damy family to become the sister cooperage of Meursault's Tonnellerie DAMY. Positioned in the Côte de Beaune and Côte de Nuit's largest city; Beaune, the cooperage has built a strong reputation amongst BurgundToday Tonnellerie Billon annually produces around 10,000 barrels a year and has 2 hectares dedicated for wood seasoning, 2 hectares for barrel production, and a 4,000 square meter shop workshop that employs 20 coopers. The current CEO of the cooperage, Vincent Damy was awarded the prestigious "Meilleur Ouvrier de France" title in 2007 and overseas production at Tonnellerie Billon. y chardonnay and pinot producers. Today: Tonnellerie Billon annually produces around 10,000 barrels a year and has 2 hectares dedicated for wood seasoning, 2 hectares for barrel production, and a 4,000 square meter shop workshop th
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228L Burgundy Export Barrel represents an hommage to 100% French oak sourced only from the Côte D'Or département located within the region of Bourgogne-Franche-Comté. The BILLON Cooperage located in Beaune France produces this barrel with 3-Y Air Dry French Oak sourced from the forests of Chatillon and Cîteaux. BILLON's *Subtil steam bending process is used to finish the barrel that is then available in different toast profiles. By sourcing oak only from Burgundy’s Côte D'Or department, transport costs are reduced from the forests to the cooperage's "parque à bois" to create a style of barrique with a true Burgundian identity and spirit for your chardonnays and pinot noirs. And YES, just like for BILLON's Richelieu, Acacia, and *Subtil barrels, it comes with painted (this time GOLDEN) rivets to help make it easier to identify in your cellar.
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One crucial step in winemaking is the process of selecting an appropriate glass bottle. Why? Because a wine's identity is greatly influenced by its glass bottle. Often, the content of the bottle takes center stage in conversations and articles rather than the bottle itself. However, our attention today will be on elevating your wine packaging, specifically how wine bottles are packaged for distribution. In the last few years, wine packaging has experienced a radical shift. The invention of cans, tetra packs, and other packaging materials and innovations have changed the way producers think about wine packaging. However, glass bottles remain the traditional and preferred method for wine packaging. A typical wine bottle is made of glass and is available in a variety of sizes and forms. However, most wines are commonly packaged in 750 mL glass bottles. Glass bottles have been used for hundreds of years for wine packaging and have proven to be quite beneficial. However, this has not a
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