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Today's wine business news for wine industry professionals...

Napa County Planning Commission Endorses Micro-Winery Law: Advocates who say Napa County should make it easier for small farms to create "micro-wineries" have secured backing from the county Planning Commission...

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Today's wine business news for wine industry professionals...

Wine Tanker Used to Smuggle Thousands of Kilos of Drugs Across Europe: A full wine tanker was used to smuggle thousands of kilos of drugs between Italy and Spain it has been discovered, as Italian police make 19 arrests and raid suspects’ properties...

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Pewter Labels Differentiate and Elevate Your Brand
It’s a fact that Americans have been drinking more wine during these shelter-in-place times. It’s also a fact that the aesthetics of a wine bottle label is a big factor in a consumer’s decision to purchase a wine. While loyalty to a brand may motivate an older demographic, most wine buyers are persuaded to buy by the look and character of a brand’s label.             “Adhesive pewter labels have become increasing popular with clients,” says Global Package LLC founder and CEO, Erica Harrop. “Not only are they distinctive from the average label, adding shelf-appeal, they add to a brand’s identity with an aesthetic that appeals to the senses.”             Global Package has a nearly 15-year partnership with Etiq’Etains, providing clients with a full range of cutting shapes, from patterns in full labels to neck wraps and cork tops. They are lead-free, easily applied,
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