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Today's wine business news for wine industry professionals...

Following the release of the Preliminary 2025 California Grape Crush Report, Turrentine Brokerage, the largest California grape and bulk wine brokerage company, has issued a market assessment characterizing the 2025 vintage as one of the most challenging for the wine industry since Prohibition...

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Today's wine business news for wine industry professionals...

The highest court in the US has ruled that sweeping import tariffs exceeded presidential authority, offering a brief reprieve for the global wine trade. The relief may be short-lived, however, as Donald Trump moves swiftly to impose fresh levies under a seldom-used 1974 trade law...

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Enolytics Now Integrates with Shopify and Awtomic
We’re excited to share that Enolytics now connects directly with Awtomic, one of Shopify’s platforms for wine club management. This is big news for Shopify’s winery customers! Especially those who lean on Awtomic to run their clubs. With this new integration, wineries can now seamlessly combine powerful data insights with best-in-class subscription tools to grow their clubs and strengthen customer loyalty. Awtomic makes it simple to manage wine clubs, keep members engaged, and drive recurring revenue. Now, with the integration with Enolytics, wineries can go even deeper—tracking trends, understanding buying behavior, and making smarter, data-driven decisions. As Awtomic’s founder Emily Yuhas describes it: Awtomic is a leading solution for wine club management in the Shopify ecosystem. Bringing together years of experience with leading subscription ecommerce brands with deep wine club specific functionality, Awtomic can power a modern club and loyalty
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