ATPGroup is pleased to announce the addition of Brendan Loftus and Georgetta Dane to its Enology Sales team, reinforcing the company’s commitment to technical expertise, regional support, and long-term partnerships with winery customers. Brendan Loftus joins ATPGroup as an Enology Sales Representative covering Napa and Lake Counties. A Sonoma County native raised in Healdsburg, Brendan studied Enology at Cal Poly San Luis Obispo before spending several years working harvests across major wine regions in both the northern and southern hemispheres. His international experience includes time in Argentina, Chile, Hungary, and other established wine producing countries. He later returned to Northern California, where he most recently worked at Rack and Riddle, gaining broad hands-on experience from grape to bottle. Georgetta Dane joins ATPGroup as a Sales Representative serving the California Central Coast, Texas, and the Southeast states. She brings more than two decades of winemakin

Achieving tartrate stability is critical for delivering wines that hold up in bottle and on the shelf. One tool that has become increasingly popular for this purpose is carboxymethyl cellulose (CMC), but not all CMCs perform the same. Understanding how CMC works, and how to properly use it, can help you avoid hazes, filtration issues, and color instability. How CMC Prevents Crystal Formation CMC helps prevent potassium bitartrate (KHT) crystals from growing by binding to the crystal surface. It does this through electrostatic attraction between the negatively charged carboxymethyl groups in CMC and the positively charged surface of the KHT crystals. The strength of this interaction depends on the molecular structure of the CMC, meaning that different CMCs vary in their effectiveness. Protein Stability: A Crucial First Step Some CMC products, particularly those with longer polymer chains, can interact with proteins in wine and cause hazes. Protein stability must be confirmed before any

Watch this Fermentis & ATP Group webinar to explore practical strategies for lowering sulfites in winemaking. From harvest to bottling, learn how to optimize SOâ‚‚ use with bioprotection, fermentation tips, and cellar management for the 2025 vintage.

Join Fermentis and ATP group to discuss different winemaking solutions to craft wine with lower sulfites. In this session we will discuss the basics of SO2 management, why reduce it, the different strategies to implement from harvest to bottle to help decrease the use and production of SO2, how to optimize its efficiency. Some topics discussed will be good pre-fermentation practices, bioprotection, fermentations optimization, aging in the cellar and pre-bottling practices. We will discuss microbial and oxidation management through the life of wines. The seminar will focus on sharing implementable solutions for the 2025 harvest. Register Now Speakers Anne Flesch, Technical Sales Support Manager – The Americas / Fermentis Sean Thommen, Sales Manager – West USA / Fermentis James Roblee, Enology Technical Support Representative / ATP Group

This webinar aims to present to winemakers the state of our research about yeast nutrition in wine fermentations to guide the producers in their nutrition program. With the format of the discussion but also displaying data from multiple trials we will try to answer some common questions related to yeast nutrition. Register Now Speakers Anne Flesch, Technical Sales Support Manager – The Americas / FermentisSean Thommen, Sales Manager – West USA / FermentisJames Roblee, Enology Technical Support Representative / ATP Group Sponsored by Fermentis

The CapEx division of ATPGroup joins Omnia Technologies to provide comprehensive and customized solutions to a wide network of clients. [Windsor, CA, January 19, 2024] – Omnia Technologies, the leading platform in automation, bottling and packaging technologies for the beverage and pharmaceutical sectors, announces the acquisition of the CapEx division of ATPGroup, a leading supplier to the wine, beer, food, and pharmaceutical markets in the North America. Omnia Technologies' cutting-edge technologies and manufacturing capabilities will benefit from ATPGroup's extensive experience in the sales and marketing of equipment, equipment servicing, and mobile services in the U.S. and internationally. As a result, Omnia Technologies will be able to improve the service level of its technical organization, complete the product range with the addition of mobile solutions, and enhance its presence in the North American market. ATPGroup’s management will join the Omnia Technolog

Windsor, CA – ATPGroup is pleased to announce the appointment of James Roblee as Technical Support Representative for its Enology division. In this role James will act as the “technical face” of ATPGroup, supporting nationwide sales of enology products, filtration aids & media, and winemaking equipment. He will work closely with winery customers to conduct product and technology trials as well as represent ATPGroup in industry trade groups. James brings 15 years of wine industry experience to ATPGroup, most recently as a winemaker at Trinchero Family Estates. He offers a deep level of hands-on wine knowledge from production to cellar to tasting room, and proven success in the design and implementation of trials for new products and technologies. “We are excited to welcome James to the ATPGroup team,” said Max Buiani, ATPGroup’s Vice President of Enological Process Sales. “His broad range of experience and leadership skills will be a great a

Imagine yeasts that do not require the cumbersome step of rehydration prior to use, providing winemakers with maximum performance and flexibility during the characteristically hectic days of harvest. Further imagine that it can be pitched directly into the must without compromising fermentation or any of the desired phenological characteristics of the wine, including flavors, aromas, colors or levels of alcohol. Sound too good to be true? Fortunately for the worldwide winemaking community, this is the stuff of reality from Fermentis, a business unit of the Lesaffre Group, which has been a global leader in the research and development of fermentation products for the food, biotechnology and beverage industries for nearly 170 years. Fermentis has certified a wide range of yeast strains as E2U™, short for “easy to use,” that give the winemaker the choice of pitching directly into the must without prior rehydration, saving them critical time, energy and water use, while