TricorBraun WinePak

2280 Cordelia Rd., Fairfield, CA, United States of America, 94534

March 1, 2026

Wine-by-the-glass taps new profits

TricorBraun WinePak supports wine in kegs

St. Louis, Mo., August 19, 2014…Wine-by-the-glass is a financial balancing act in a restaurant’s beverage business.  Popular by-the-glass sales let customers sample wines and enjoy them without the expense of purchasing a bottle. However, when the restaurateur opens a bottle, he speculates that it will not spoil before other customers finish it. 

Wine kegs offer a way to drain off a great deal of such uncertainty.

“In a standard wine-by-the-glass program, restaurants keep an opened bottle around for hours or days, increasing the threat of oxidation, but that’s not a concern with kegs.  By taking the bottle out of the equation, you also eliminate concerns about bottle variation, bottle shock and faulty corks,” according to  MaryAnn Worobiec, senior editor of Wine Spectator (Tapped In: Wine in Kegs ).

“In addition to enhancing on-premise profitability, kegs are also far more economical for wineries than bottles,”  according to Thomas Deegan, PhD,  Manager of Business Development for TricorBraun WinePak, North America’s largest supplier of rigid packaging to the wine industry.

The keg eliminates the spoilage caused by oxygen because when wine is withdrawn from a stainless steel keg, it is replaced by an inert gas, such as nitrogen or argon.  Oxygen does not come in contact with the wine, extending its “life” from a matter of hours to as much as six months.

A keg holds the equivalent of 26 bottles, requires less storage space and eliminates problems associated with breakage.  

Installing a keg wine system is very similar to installing a beer draft system and typically costs the restaurateur between $1,000 to $1,500 per wine selection. The targeted retail price is $8.00 to $15.00 per glass for wine served through a keg system.

For wineries, kegs are more economical than bottles.  The cost of wine bottles depends upon their country of origin and weight. They range from $5.50 per case to $18.00 per case.  

On the other hand, a wine keg is a onetime expense of between $80 and $100. It holds the equivalent of 2.5 cases of wine. It is not unusual for a keg pay for itself in within three uses, and it can be reused for 30 years.  Keg leasing programs are also available for wineries.

Wine shipping costs, which are determined by weight, are reduced with kegs. Each full keg holds the equivalent 2.5 cases of wine and typically weighs 58 pounds. On the other hand 2.5 traditional cases of wine typically weigh 75 to 87 pounds.

Wineries may either fill their own kegs or use an independent filler, who could lease them kegs to fill or fill the kegs for them which costs between $14 to $17 per keg.

In writing about kegs’ reduction in costs, the Wine Spectator reported that  “…many keg wines are sold at a discount by as much as 25 percent off the wholesale bottle price, discounts which are passed on to the consumer,”  according to Worobiec.

The final judges of wine-by-the glass served from a keg are restaurant customers who can be assured their wine has not been spoiled by oxidation, had a bad cork, or experienced bottle shock or bottle variation. 

According to Wine Spectator columnist Ask Dr. Vinny, “I’m becoming a big fan of the emerging wine-on-tap programs which provide consistently fresh glasses of wine.”

“When kegged wine is served at the correct cellar temperature it is uniformly comparable to the first glass served from the bottle that has been properly stored,” Deegan said. 

Kegs also represent an important step in reducing the carbon footprint by reducing the cost of transportation and avoiding the recycling associated with bottles. 

TricorBraun WinePak (www.TricorBraunWinePak.com) is North America’s largest supplier of wine packaging. The firm has offices in Northern and Southern California, Oregon, Washington and British Columbia.  It has been serving the wine industry since 1982.

The company’s facilities include a $2 million repacking system that automatically transfers wine bottles from eight-foot high stacks of pallets to individual wineries’ custom, printed cartons. It also offers WinePak Direct (www.WinePakDirect.com), which provides individualized service for boutique wineries and wineries with exclusive bottlings.

 

TricorBraun WinePak is a unit of TricorBraun (www.TricorBraun.com), one of North America’s largest providers of bottles, jars, and other rigid packaging components.

March 1, 2026

TricorBraun WinePak and Verallia Unveil Earthday Tribute

British Columbia Wineries Are Commended For Their Green Initiatives.

In honor of Earth Day, TricorBraun WinePak and Verallia are proud to announce their sustainable partnership with a number of wineries across British Columbia.

Together, we are working to reduce our industry's carbon footprint one wine bottle at a time.

As your source for superior solutions, TricorBaun WinePak strives to provide your business with sustainable options for a greener packaging future.

Learn more about the program and see our partnership at work.

Have questions? Interested in participating? Contact:

Heidi Cook / Sales Manager
Pacific North West / TricorBraun WinePak

#500 - 1650 Brigantine Drive, Coquitlam, BC V3K 7B5

Dir: 604-529-7927 / Email: hcook@tricorbraunwinepak.com
www.tricorbraunwinepak.com

 

March 1, 2026

NEW ON-LINE STORE - SMALL QUANTIY SERVICE

TricorBraun WinePak Launches Online Store   -New service offers one-half-pallet sales

TricorBraun WinePak has launched WinePak Direct (www.winepakdirect.com), an online store created to serve small wineries and large wineries with exclusive, limited case bottlings. WinePak Direct is offering 20 bottles of various colors and styles, including large format bottles.  It is also marketing Stelvin closures in six colors. The newly-launched internet-based store sells one-half-pallet minimum quantities. There is no charge for the pallet and WinePak Direct is absorbing the tax.

 WinePak Direct will not close and a resident expert will be available to help customers Monday through Friday from 8:00 a.m. to 5:30 p.m., Pacific Time.

 “This new endeavor illustrates how a large company can commit its resources to help wineries with modestly sized offerings. WinePak Direct is an important advancement for both wineries and the wine industry,” Andrew Bottene, Senior Vice President TricorBraun WinePak said.

March 1, 2026

Winepak Direct: The latest venture from TricorBraun WinePak.
 

WinePak Direct Logo

The latest venture from TricorBraun WinePak.

Now's the time to experience all that WinePak Direct has to offer. A uniquely designed service, WinePak Direct gives you the power to make all your smaller-scale packaging purchases online. Our easy-to-use catalog features twenty stock bottles in assorted sizes, shapes and colors, as well as a selection of Stelvin Closures in six color varieties. As your packaging partner, we believe WinePak Direct offers your business the convenience and efficiency it needs to succeed.

Get started at: www.winepakdirect.com

 

There is more...

 

Sealed With A Twist

Our collection features twenty stock bottles in assorted sizes, shapes and colors, as well as a selection of Stelvin Closures in six color varieties.

See Our Stock


Stelvin Closures

 


There is more...

 


Stelvin Closures

From Big To Biggest

Look no further, WinePak Direct has 1.5, 3 and 5 liter bottles in stock, ready to be filled.

See Our Stock

March 1, 2026

Free Packaging Innovation Seminar

TricorBraun is proud to be a sponsor of a seminar that will give you more insight on how innovations in packaging, print technology and material science drive shelf impact: Join us for a Free Packaging Innovation Seminar and Trade Show hosted by WS Packaging.


May 15th in Irving, TX. There will be TWO sessions: 9:30am - 11:30am or 1:30pm - 3:30pm. Register here: http://www.wspackaging.com/dallas

March 1, 2026

TricorBraun WinePak Zero Waste Program Costs Zero
In First Year, Company Recycles More Than 1000 Tons Of Waste 

TricorBraun WinePak has launched a successful zero-waste program which has incurred no expense and has redirected 1020.91 tons of waste to recyclers, according to Jad Darsey, TricorBraun’s director of sustainability and plastics.

TricorBraun WinePak (www.tricorbraunwinepak.com) is a $120 million division of TricorBraun that specifically services the wine industry.  It is the largest supplier of wine packaging in North America.

In March 2012, the company launched a four point program to systematically eliminate waste.  The four points were based on its four streams:  corrugated, plastic, pallets and waste glass. The strategy is to match the right recycler with the company’s needs. The program was headed by Ernesto Olivares, TricorBraun WinePak’s distribution manager. 

A solid market for waste-corrugated exists, and Mr. Olivares identified a recycler with that area of specialization. The recycler provided a bailer and hauling at no cost in trade for the company’s waste-corrugated.   Mr. Darsey reports during the first year of the program 429.94 tons of waste-corrugated were recycled.    

Waste plastics— including pallet wrap, plastic strapping and PET— are placed in totes that are provided without charge by a recycler and are strategically placed around the distribution center.  This alliance between the company and its recycler kept 17.51 tons of waste out of landfills, according to Mr. Darsey.

Waste glass is a valuable commodity.  Between 95 and 98 percent of the company’s broken glass is recycled.   TricorBraun WinePak has provided glass manufacturers with 573.46 tons of broken glass destined to become new bottles and jars.  

The biggest challenge was recycling low impact shipping pallets utilized by some suppliers.  Unlike traditional pallets, which are made from hardwoods and are readily recyclable, these pallets are made from pressboard and plywood.  They are not typically recyclable.  However, Mr. Olivares struck a deal with a local company that collects these types of products and resells them as a fuel source to the operator of a California incinerator. “Since the program’s inception, 2119 pallets that would have been destined for the landfill provide energy back to the California market place,” Mr. Darsey said

Mr. Olivares emphasizes, “Your staff has to believe in the program. A busy or tired employee may need to take a couple of extra steps to recycle an item and it needs to be done properly every time.” 

TricorBaun WinePak has offices in Northern and Southern California, Oregon, Washington and British Columbia.  It has been serving the wine industry since 1982.

The company’s facilities include a $2 million repacking system that automatically transfers wine bottles from eight-foot high stacks of pallets to individual wineries’ custom, 12-bottle cartons.
It also offers an online store, WinePak Direct (www.WinePakDirect.com) that serves small wineries and large wineries with exclusive, limited case bottlings.  

TricorBraun (www.TricorBraun.com) is one of North America’s largest providers of bottles, jars, and other rigid packaging components.

March 1, 2026

Suzanne Gordon Addresses Zinfandel Advocates and Producers

Suzanne Gordon, a sales manager for TricorBraun WinePak, discussed, "Choosing a Good Supply Partner" at a recent Zinfandel Advocates and Producers’ meeting in Napa, Calif.

Ms. Gordon has worked in the wine industry for more than 20 years.  Her career began with Madera Glass, a wine bottle manufacturer, followed by positions in the wine bottle distribution business including Trilogy Glass & Packaging until it was acquired by TricorBraun WinePak.  She is a Sonoma County resident. 

TricorBraun WinePak (www.tricorbraunwinepak.com) is a $120 million division of TricorBraun that specifically services the wine industry.  It is the largest supplier of wine packaging in North America and has offices in Northern and Southern California, Oregon, Washington and British Columbia.

 

The Zinfandel Advocates and Producers (ZAP) was founded in 1991 promote the Zinfandel grape. Its membership includes producers, vintner’s suppliers and other advocates. 

March 1, 2026

Packaging Organization Honors Suzanne Fenton For Industry Leadership

Suzanne Fenton

Suzanne Fenton

St. Louis, Mo. September 12, 2013 - Suzanne Fenton, director of marketing, TricorBraun, has been inducted into the College of Fellows of the Institute of Packaging Professionals (IoPP).  The organization’s board of directors conferred the honor in August 2013 in recognition of “Special and outstanding contributions and service to the field of packaging.”

Ms. Fenton received in March 2013, the IoPP lifetime designation as a Certified Packaging Professional. She initially earned the trade organization’s CPP designation in 2002.  Since 1972 only 1500 individuals in the 5000 member trade group have completed the lengthy testing program.

TricorBraun (www.tricorbraun.com) is one of North America’s largest providers of rigid packaging and components.  The company has more than 40 locations in the United States, Canada, Mexico, Europe and Asia.  Its primary focus is on providing stock and custom-designed packaging for: personal care, nutritional supplements, cosmetics, health care, food and beverages, as well as industrial and household chemicals.

The Institute of Packaging Professionals provides education and training for consumer products companies as well as businesses providing packaging materials and services supporting the packaging industry.

March 1, 2026

TricorBraun WinePak Helps Oregon’s Largest Winery Develop New Environmental Program

King Estate Winery OregonSt. Louis, Mo., October 2, 2013 – Oregon’s largest winery and one of North America’s largest supplier of wine bottles developed an environmental program that exemplifies the wine industry’s commitment to ecological stewardship.

King Estate Winery elected to change to a more sustainable glass bottle than it had been using for the prior decade. With TricorBraun WinePak’s guidance, the winery selected the Eco Series bottles manufactured by Verallia North America.

“This is a winery that thinks ‘outside the bottle’ and the Eco Series selection was just the starting point for a sweeping sustainability program,” Gillian Brennan, TricorBraun WinePak’s representative said.

“King Estate is all about sustainability, supporting the environment and recycling,” said Josh Rutherford, the winery’s purchasing manager.

Together, Ms. Brennan and Mr. Rutherford began revamping the way the 1,000- acre winery thought about and addressed its commitment to sustainability.

Ms. Brennan sourced corrugated cartons from a local company which also enabled the winery to incorporate an innovative QR code and use a local printer.

They also chose a sesame tape to seal the new cartons.  In addition to providing a seamless closure and an easy-opening box, the new tape offered protection for the product and guaranteed a clean display in its retail setting.

Ms Brennan was able to reduce delivery errors by selecting a local, reliable trucking company.

An internal recycling program was launched by returning an idle baler to use.  The winery’s warehouse team learned the best way to sort and bale molded plastic and plastic film. It also began mixing office paper and corrugated to form 1,250-pound bales. Rather than use its own employees to transport unbundled waste, King Estate now calls the recycler for a no-charge pickup when it has approximately 20 bales of recyclable material. During its busy season, the winery may assemble 20 bales once a month, and at that rate, it receives a monthly check for approximately $1,200.

“The search for an eco-bottle turned into a sustainable and rewarding partnership,” Ms. Brennan said. TricorBraun WinePak now handles all King Estate’s wine packaging needs.  As the winery expands into the personal care category, it has begun working with other TricorBraun divisions to source packaging for the hand lotions and soaps made from lavender now grown on the King Estate.

About TricorBraun
TricorBraun WinePak has offices in Northern and Southern California, Oregon, Washington and British Columbia.  It has been serving the wine industry since 1982.

The company’s facilities include a $2 million repacking system that automatically transfers wine bottles from eight-foot high stacks of pallets to individual wineries’ custom, 12-bottle cartons.

It also offers an online store, WinePak Direct (www.WinePakDirect.com) that serves small wineries and large wineries with exclusive, limited case bottlings.

TricorBraun (www.TricorBraun.com) is one of North America’s largest providers of bottles, jars, and other rigid packaging components.

March 1, 2026

3-D Label On Wine Bottles Wins Bronze Award For TricorBraun

St. Louis, Mo., January 14, 2014…Wine bottles with 3-D labels won a Bronze award in the 2014 World Beverage Competition’s packaging division for bottles. The specialty labels provided a new perspective for Okanagan Villa Estate Winery’s Vibrant Vine wine (See picture below).

TricorBraun WinePak sourced the bottle which won the Bronze medal. The winery also won a Platinum, best of show award in the white wine tasting category.

In the retail environment, 3-D glasses are fastened to the display coolers’ glass doors in front of the winery’s bottles. Shoppers simply look through the lenses and the wine bottle labels transform to their three dimensional appearance. 

The three dimensional experience is amplified in the winery’s tasting room where guests receive 3-D glasses and are exposed to an assortment of three dimensional artwork, displays and visitor souvenirs.

Members of Trip Advisor, the world’s largest travel site, voted Okanagan Villa Estate Winery and the Vibrant Vine Tasting Room the best winery experience in British Columbia.

Varieties of wine sporting the new labels are: Pinot Gris, Riesling, Chardonnay, Sauvignon Blanc, and Gewurztraminer. The winery’s most popular seller is a blend of all the grapes produced on the estate.  By happenstance a handful of the 3-D labels, all of which are put on by hand, were applied upside-down to the bottles containing the blend.  The bottles with the inverted labels had a look that appealed to the winery’s owner, Wyn Lewis, who named the blend OOPS! and is marketing the bottles with upside down labels.

The 750 ML, tall hock bottles provided by TricorBraun WinePak are antique green with flat bottom finishes and use Stelvin closures.

The Vintage Vine labels were designed by Phil Lewis, a Colorado-based commercial artist.

TricorBraun WinePak (www.TricorBraunWinePak.com), with annual sales in excess of $120 million, is North America’s largest supplier of wine packaging. The firm has offices in Northern and Southern California, Oregon, Washington and British Columbia.  It has been serving the wine industry since 1982.

The company’s facilities include a $2 million repacking system that automatically transfers wine bottles from eight-foot high stacks of pallets to individual wineries’ custom, 12-bottle cartons.

It also offers an online store, WinePak Direct (www.WinePakDirect.com) that serves small wineries and large wineries with exclusive, limited case bottlings. 

TricorBraun WinePak is part of TricorBraun (www.TricorBraun.com), one of North America’s largest providers of bottles, jars, and other rigid packaging components. The company’s primary focus is on the designing, sourcing and supplying of rigid packaging components for personal care; cosmetics; healthcare; food and beverages; as well as industrial and household chemicals. It has more than 40 offices globally and has one of the largest inventories of rigid packaging components worldwide.

The World Beverage Competition is an annual event which includes an evaluation of beverage quality in various categories followed by a competition among beverage packages, also from an assortment of categories.  Judging is based upon quality and innovation.  Entrants are received worldwide.

March 1, 2026

TricorBraun Strengthens Asian Presence

St. Louis, Mo., January 27, 2014…CY Lim has been named Director of Global Glass—Asia for TricorBraun, one of North America’s largest providers of bottles, jars and other rigid packaging components.  In this position, he will be responsible for managing quality control for all glass product sourced from Asia, overseeing pricing and investigating new suppliers of glass containers.

“This promotion is part of TricorBraun’s continuing effort to enhance its effectiveness in this dynamic part of the world,” Keith Strope, the firm’s chief executive officer, said.

Prior to his current position, he was a Technical Service Engineer/Manager for Asia.

Before joining TricorBraun in 2008, he had been employed by Malaya Glass Products Sdn Bhd, the country’s leading glass manufacturer.  He served as the company’s Sales Manager and was responsible for customers including: The Coca-Cola Company, PepsiCo, Anheuser-Busch Companies, Inc. and Heineken International.

He has a degree in Business Information Management.

TricorBraun has more than 40 locations in the United States, Canada, Mexico, Europe and Asia.  Its primary focus is on packaging for: personal care; nutritional supplements; cosmetics; healthcare; food and beverage; as well as industrial and household chemicals.  

March 1, 2026

National Packaging Organization Elects Suzanne Fenton To Board of Directors

St. Louis, Mo. February 17, 2014 - Suzanne Fenton, director of marketing, TricorBraun, has been elected to the board of directors of the Institute of Packaging Professionals (IoPP), the most prestigious trade organization representing the packaging industry. 

In 2013, Ms. Fenton was inducted into the organizations College of Fellows, an honor conferred in recognition of “Special and outstanding contributions and service to the field of packaging.”

That same year she received the IoPP lifetime designation as a Certified Packaging Professional (CPP). She initially earned the trade organization’s CPP designation in 2002. Since 1972 only 1500 individuals in the 5000 member trade group have completed the lengthy testing program.

TricorBraun (www.tricorbraun.com) is one of North America’s largest providers of rigid packaging and components. The company has more than 40 locations in the United States, Canada, Mexico, Europe and Asia. Its primary focus is on providing stock and custom-designed packaging for: personal care, nutritional supplements, cosmetics, health care, food and beverages, as well as industrial and household chemicals. 

Institute of Packaging Professionals provides education and training for consumer products companies as well as businesses providing packaging materials and services supporting the packaging industry.    

March 1, 2026

TricorBraun EVP explains how to get a grip on product innovation

St. Louis, Mo., February 25, 2014 - Craig Sawicki, TricorBraun executive vice president and chief creative officer, recently addressed the delegates attending the Packaging Conference, a national event where packaging trends, technological advancements and sustainability are discussed. 

TricorBraun is one of North America’s largest suppliers of rigid packaging and components.

Mr. Sawicki discussed the challenges associated with the development of consumer package goods when specialists approach originality with different goals. 

“R&D is frequently dealing with a short timeline, purchasing focuses on lower prices, logistics is concerned about the efficiency with which a package can be delivered and designers want to stop potential purchasers in their tracks. 

“These professionals may be on different paths, but all must be headed in the same direction.  The goal is to guide those with seemingly disparate objectives to a common and mutually rewarding end point,” Mr. Sawicki said.

 

 

TricorBraun’s (www.tricorbraun.com) primary focus is on designing, sourcing and supplying rigid packaging components for personal care; cosmetics; healthcare; food and beverages; as well as industrial and household chemicals.    The company has more than 40 offices globally and has one of the largest inventories of rigid packaging components worldwide.

March 1, 2026

TricorBraun Packaging Consultant Works with Rutgers University Students

St. Louis, Mo., March 11, 2014…Andrew J. Olsen, TricorBraun packaging consultant, has agreed to work with the senior package  engineering students of Rutgers, The State University of New Jersey.

He will work individually with students in addition to working with the senior class at large where he will share his experience in launching new packages and products.

As part of his participation, Mr. Olsen has arranged for students to be involved in the redevelopment of packaging for Hello brandTM products, the first line of “Seriously Friendly” oral care products.  As part of their senior assignments, students are tasked with emulating the entire development process of real life consumer product goods launches, from cradle to grave.  This includes working off a project brief provided by Mr. Olsen and then setting the success criteria, project timeline and core deliverables that define a successful project.  Mr. Olsen also works with students to conduct studies that package engineers commonly practice in the field today, such as critical dimensional analysis of new molds, stability testing of new formulations and logistics analysis like drop ship testing and top load strengths.

“I see an opportunity to help students broaden their career perspectives as well as to the array of packaging disciplines they could pursue with a Rutgers engineering degree. This may lead to package engineering and /or development, purchasing, quality assurance, sales, marketing or operations in addition to other alternatives.

“By building relationships with students, I wish to help them realize their goals and establish a career of their choosing,” Mr. Olsen said.

TricorBraun (www.TricorBraun.com) is one of North America’s largest suppliers of rigid packaging.  The company’s primary focus is on designing, sourcing and supplying bottles, jars and other packaging components for personal care; cosmetics; health care; food and beverage; as well as industrial and household chemicals.    It has more than 40 offices globally and has one of the largest inventories of rigid packaging components worldwide.

March 1, 2026

New Packaging For “High Speed” Customers TricorBraun executive VP explains how to win the race

America’s fast-paced culture continues to revolutionize consumer packaging.

The strategies that keep packaging ahead of purchasers’ high speed lifestyles will be presented at the Global Food and Beverage Packaging Summit by Craig Sawicki, TricorBraun executive vice president and chief creative officer. TricorBraun is one of North America’s largest suppliers of rigid packaging and components.

The conference will be at the Chicago Hyatt Regency July 16-17.

Mr. Sawicki’s presentation will cover:

·         “The Express Train Family”  Demographics of the new American family

·         “Lifestyle  Packaging” Daily-life consumer changes that alter packaging

·          “Build a Better Box”  Design and manufacture packages that support consumers

·         “Keep your Package in the Game” Spot trends to keep packaging relevant.

TricorBraun’s (www.tricorbraun.com) primary focus is on designing, sourcing and supplying rigid packaging and components for personal care; cosmetics; healthcare; food and beverages; as well as industrial and household chemicals. The company has more than 40 offices globally. 

 

March 1, 2026

TricorBraun WinePak Joins First Craft Beverage Expo

St. Louis, Mo., April 24, 2014…TricorBraun WinePak, one of North America’s largest suppliers of wine and craft spirits packaging, announced it will exhibit at the Craft Beverage Expo May 6-8, 2014, at the San Jose Convention Center in San Jose, CA.

TricorBraun WinePak will be located in booth #703.

The Expo is the first and only event dedicated to the artisan beverage community,

It is designed to connect artisan wine, craft beer, spirits and cider producers with the post-production partners and business strategies they need to successfully market their creations. The event represents an unparalleled opportunity for TricorBraun WinePak to engage new customers, while reinforcing its position as a forward-thinking industry leader.

“We couldn’t be more thrilled to have TricorBraun WinePak on board,” said Kellie Shevlin, Executive Director of the Craft Beverage Expo. “Its commitment tells attendees that our event provides vendors who truly understand their unique business needs. It also tells the vendor community that we’re serious about delivering new opportunities. It’s a win for everyone.”

In addition to the largest collection of vendors focusing on the needs of independent producers, the Craft Beverage Expo conference program features industry pioneers Steve Hindy of the Brooklyn Brewery, Ken Grossman of Sierra Nevada, David Schuemann of CF Napa Brand Design and many more.

As an exhibitor, TricorBraun WinePak will be at the center of the artisan beverage community’s largest gathering. No other event provides this level of exposure to potential new clients and industry influencers.

March 1, 2026

TricorBraun opens office in India

New facility supports firm’s commitment to Asian growth

TricorBraun, one of the world’s largest suppliers of jars, bottles and other rigid packaging components, has commenced operations in India with the opening of TricorBraun-India, Pvt. Ltd. in Mumbai, India, Keith Strope, the company’s chief executive officer, said.

“We have experienced excellent growth in India without an in-country office. TricorBraun-India will serve as sales office, distribution center as well as a global sourcing facility,” Mr. Strope said. 

“TricorBraun-India also supports our commitment to meeting the rapidly growing needs of the Asian package goods market. Presently, we have Asian facilities in Beijing, Guangzhou (Canton) and Hong Kong, China,” Mr. Strope said.

The office is located at 701/702 Mittal Commercia; Off M.V. Road, Marol Andheri East; Mumbai - 400059 India. The telephone number is +91 22 28502020/21 and its fax number is  +91 22 28502022.

Ashutosh Singhania is TricorBraun-India’s managing director. 

 

TricorBraun’s (www.TricorBraun.com) primary focus is designing, sourcing and supplying bottles, jars and other packaging components for personal care; cosmetics; pharmaceuticals; health care; food and beverage; as well as industrial and household chemicals. It has more than 40 offices globally and has one of the largest inventories of rigid packaging components worldwide.

March 1, 2026

TricorBraun Names New President and CEO

Keith Strope to Become Executive Chairman

TricorBraun, a global packaging solutions leader, is pleased to announce that Court Carruthers will become the company’s President and CEO effective October 30, 2017. He succeeds the company’s long-serving President and CEO, Keith Strope, who will become Executive Chairman. 

Strope noted the move is part of a long-term succession plan. “To accommodate our aggressive growth strategy, we need to continue building strong leadership into the future. I have enjoyed working with Court as a member of our board and am excited about working closely with him as CEO. I look forward to focusing my time on our longer-term growth efforts as Executive Chairman.”

Carruthers has worked with AEA Investors over the last two years and has served on TricorBraun’s board of directors since AEA’s purchase of the company. He previously spent 13 years with W.W. Grainger Inc., serving in various global leadership roles, most recently as Group President, Americas. In this role, he was responsible for the company’s $9 billion business across North and South America, including 15,000 team members in more than 500 locations, as well as eCommerce and technology innovation for the company. In addition, Carruthers brings considerable public and private board experience, including US Foods, Ryerson Holding Corp, and Follett Corporation.

Strope has served TricorBraun for 36 years. He was appointed COO in 1997 and CEO in 2002. Under his leadership, the company has grown more than five-fold and has tremendously enhanced its capabilities by globalizing its supply chain, expanding its solutions offering and augmenting its design expertise. He will continue in an active role as Executive Chairman with a focus on mergers and acquisitions, strategy, and further expanding industry and customer relationships.

“Keith’s long-standing leadership and success at the company is impressive,” said Tom Pryma, Partner at AEA Investors LP, TricorBraun’s majority shareholder. “He has been our friend and business partner for over a decade and we look forward to many more years working together to continue expanding TricorBraun. His new role will take full advantage of his vast experience and knowledge, while ensuring a successful transition for Court.”

Pryma continued: “For someone of Court’s caliber to join TricorBraun is a testament to the strength and potential of the company.  He has an exceptional track record of success in distribution businesses around the world by driving profitable growth, accelerating digital initiatives, and building high-performing teams. We are excited to support him and the team in executing our shared vision for the future, which includes ambitious plans for organic and acquisition-based growth.”

“This is a great time to be joining TricorBraun and I am honored to lead the company into its next stage of growth,” said Carruthers. “My main focus is helping our team deliver increased innovation, value, and efficiency for our customers and supplier partners, along with growth for our team members and shareholders. I am excited to get started.”

About TricorBraun

TricorBraun (www.tricorbraun.com) is a packaging solutions company, focused on providing innovative, custom solutions for its many customers. An industry leader in glass and plastic containers, closures, dispensers and tubes, TricorBraun operates from more than 40 locations throughout North America and internationally from London, England; Guangzhou, China; Hong Kong, and Mumbai, India. Our award-winning Design & Engineering Center provides forward-thinking service driven by consumer insight, market understanding and creative solutions. TricorBraun’s advisory services range from preliminary planning and manufacturing oversight to warehousing and logistics programs.

March 1, 2026

New TricorBraun Website Contains Ground-Breaking Functions

TricorBraun-web-mainSt. Louis, Mo January 7, 2015  – TricorBraun, one of North America’s largest suppliers of jars, bottles and other rigid packaging components, recently launched its completely redesigned website atwww.tricorbraun.com . From the sleek parallax feature to the instant connectivity of its amalgamated social hub to its online catalog, RapidFind, tricorbraun.com is making packaging design easier, faster and more accessible than ever before.

With the innovative parallax feature, customers are immediately immersed in the possibilities provided by TricorBraun’s packaging process. As they scroll through the information about each step, they learn more about how the process simplifies and perfects packaging development and how it applies to their business.  Similarly, the new, intuitive main navigation feature is designed to help customers easily find exactly what they need. Whether they are looking for specifics about their market, about various packaging materials or detailed information about the packaging industry, they are now able to find it with one click.

TricorBraun’s divisions–TricorBraun Design & Innovation, TricorBraun WinePak, WinePak Direct, Xpress Pak and Packaging Options Direct– have their own home on the website, with information about services, capabilities and functional contact information. In addition, the completely redesigned Newsworthy section features in-depth information about the company including press releases, white papers, case studies, awards and sustainability efforts. For even more up-to-the-minute information, the site features a current blog and an integrated social media hub with content from TricorBraun’s Facebook, Twitter and Google+ feeds.

Finally, TricorBraun’s extensive online catalog, RapidFind, is now faster, more complete and totally intuitive, delivering more relevant results to every search. RapidFind, along with the entire new site, is also fully responsive, making it easy to access and use from any device.

About TricorBraun

TricorBraun’s primary focus is designing, sourcing and supplying bottles, jars and other packaging components for personal care, cosmetics, pharmaceuticals, health care, food and beverage, pet and vet, and industrial and household chemicals. It has more than 40 offices globally and has one of the largest inventories of rigid packaging components worldwide.

March 1, 2026

Innovation Doesn’t Have To Be A High Stakes Strategy

Industry experts explain how to reduce innovation risk

St. Louis, Mo. March 4, 2015… Innovation frequently comes at a high price, often making it a risky strategy, according to Craig Sawicki, TricorBraun executive vice president. The chief creative officer for one of North America’s largest suppliers of rigid packaging and components will divulge how his design teams minimize the risk of stepping out of the box.

Mr. Sawicki will part of a panel of industry experts who will convene at the Global Food and Beverage Packaging Summit July 7 – 8 at the InterContinental Chicago Magnificent Mile Hotel.

The panel is expected to discuss:

  • Techniques for cost-efficient advancement, including fail-safe emergency exits
  • Innovation with outdated equipment plus cost saving manufacturing techniques
  • Communication to bring out the best in the supply chain

TricorBraun (www.TricorBraun.com ) helps bring customers’ new and existing products to market efficiently as one of the packaging industry’s largest suppliers of glass and plastic containers, closures, dispensers and tubes from over 40 locations throughout North America and internationally from London, England: Guangzhou, China; Hong Kong, and Mumbai, India.

The award-winning, Design & Innovation center gives customers forward-thinking service based on consumer insight, understanding of the markets and creative solutions. In addition, advisory services range from preliminary planning, manufacturing oversight to an array of innovative warehousing and logistics programs.