Leading Wine & Cannabis Industry Professionals on Hand to Present

Wine Industry Network (WIN) today announced the full line-up of industry experts who will be presenting at the 2018 North Coast Wine & Weed Symposium, to be held on August 2nd at the Hyatt Regency, Sonoma Wine Country, in Santa Rosa, CA. 

“No one knows what the ultimate impact of cannabis legalization will be on wine, but we do know that the two  industries are sharing the same neighborhood and to a degree, many of the same consumers. It’s just smart business for wineries to better understand what’s happening and we’ve assembled an incredible group of experts to help with that,” says George Christie, Founder & CEO of Wine Industry Network. 

Keynote speaker, Bill Silver, CEO of CannaCraft and former Dean of the School of Business and Economics at Sonoma State, where he assisted in the establishment of the Wine Business Institute as the global leader for wine business education and research will be opening up the conference. He will be sharing his transition story from wine to cannabis, discussing comparisons he sees between the two industries, how they can work together, where they might see conflict as well as make predictions about what the future may hold for the wine & cannabis industries.

 

A few of the featured speakers include:

Jessica Lukas, VP, Consumer Insights / BDS Analytics, Inc.the leader in data, market research, analytics, and consumer insights for the cannabis industry will be addressing the million dollar question, what is the overlap between cannabis and wine consumers? 

Erin Gore, Founder, CEO / Garden Society a boutique cannabis confections company that is taking dispensary shelves by storm and catching the attention of every ‘Wine Mom’ in California & beyond, will be taking part in a panel that is geared to cannabis industry attendees ‘Distribution Program’s That Work’. 

Pamela Hadfield, Co-Founder / HelloMD the largest, most active most active, online community of health and wellness cannabis consumers will be presenting on the emerging trends in the cannabis industry and where they are taking us.  

Tammy Boatright, President / VingDirect, a wine industry marketing and branding expert will be sharing her winery DTC marketing and branding expertise with cannabis industry attendees and address common questions about how small wine producers compete and succeed in such a competitive environment?

Brian Applegarth, Founder of Emerald County Tours and California Cannabis Tourism Association will be speaking on a topic the wine industry had been paying close to attention to, cannabis tourism and potential impact on wine. 

For the full lineup of speakers, more information on sessions, or to register for the event please visit wine-weed.com or email info@wine-weed.com.