San Jose, CA | April 25, 2024 - VinesOS, a leading software platform for commerce solutions, is excited to announce that CEO Jules Robbins will be a featured speaker at The Tasting & Tap Room Expo, set to take place on May 7th in Reno, Nevada. 

The wine industry’s newest show is the only dedicated tradeshow and conference explicitly designed for tasting and tap room management, attracting industry leaders and innovators nationally. Tasting room sales constitute an average of 44% of a winery, brewery, or distillery's direct-to-consumer (DTC) income, emphasizing the importance of this sector in today's beverage industry.

Jules Robbins, alongside VinesOS Director of Sales, Kristen Muir, will lead a session titled "Cut The Friction: Accelerate Your DTC Sales," designed to help businesses grow loyalty across multiple generations. This session will explore how to leverage personalized connections made in the tasting room. Their practical insights help wineries bridge the gap between online and offline experiences to create a seamless direct-to-consumer strategy. Backed by proven metrics and successful sales growth strategies, attendees will learn what modern consumers expect from commerce.

About VinesOS

VinesOS is a modern, cloud-based, direct-to-consumer platform for the alcohol beverage industry, offering best-of-class Point-of-sale, eCommerce, Club, and Reservations. Intuitive and easy to use, VinesOS gives you the tools to run your tasting room, wine bar, restaurant, or retail store.

To learn how VinesOS can help your business, visit www.VinesOS.com.